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Your team

Twenty specialists, each mapped to a role you would otherwise hire.

Twelve bring customers to you, four go and get them, and four keep the brand, the visuals, the community and the mailing list consistent. Every agent does the day-to-day work of a human in that role, on a schedule, within the guardrails you set, and priced per outcome.

Your account manager and your analyst

They sit above the five teams: one writes the plan and steers, the other measures and reports.

SEO Team· 6 specialists

Gets your product found on Google and in AI answers — the right keywords, a healthy site, articles that rank, links that build trust.

  • Keywords & topics
  • Articles
  • Site health
  • AI search
  • Backlinks
  • Calendar

Marketing Team· 6 specialists

Shows up where your customers already are — social, video, email, app stores and launches.

  • Social
  • Videos
  • Launch
  • App stores

Branding Team· 2 specialists

Decides how the product looks and sounds, and keeps every piece of work on-brand.

  • Team & roles

Sales & Leads Team· 3 specialists

Finds the companies that should be buying from you, reaches out, follows up, and books the meeting.

  • What you sell
  • Leads
  • Outreach
  • Calls
  • Where we look

Fundraising Team· 1 specialists

Gets you investor-ready and finds the investors whose thesis matches your stage.

  • Investors & materials

The org chart

The marketing department you would otherwise have to hire.

Departments, reporting lines and the human job title behind every seat — including the desks we have deliberately left empty, and why.

You

The owner

Approves what needs you, corrects what the AI gets wrong, decides the budget. That is the whole job.

🧭

Nova

Head of Marketing / CMO

  • Leadership

    Sets the strategy, owns the plan and the budget.

    • 🧭

      NovaLead

      Head of Marketing / CMO

  • Brand & Creative

    Owns how the product looks, sounds and is remembered.

    • 🎨

      MuseLead

      Brand Manager

    • 🖌️

      CanvasSpecialist

      Creative Director / Designer

  • Search (SEO)

    Wins the rankings — technical health, keywords and AI search.

    • 🛠️

      AtlasLead

      Technical SEO Manager

    • LumenSenior

      AI Search (GEO) Lead

    • 🔍

      IrisSpecialist

      SEO Analyst

    • Local SEO Manager Empty desk

      Local SEO / GBP Manager

      Google Business Profile API access takes a formal request and 5–15 business days.

  • Content & Distribution

    Makes what gets published, and gets it published everywhere.

    • ✍️

      SageLead

      Content Marketing Manager

    • 🎬

      ReelSenior

      Video Producer

    • 📡

      EchoSpecialist

      Content Operations

    • Localization Manager Empty desk

      Localization Manager

      Available today as multi-language content; a dedicated seat is queued.

  • Social & Community

    Shows up daily where the audience already is, and answers them.

    • 📱

      PixelLead

      Social Media Manager

    • 💬

      ChorusSpecialist

      Community Manager

  • PR & Partnerships

    Earns coverage, links and launch attention from other people's audiences.

    • 🔗

      BridgeLead

      Digital PR / Link Building Manager

    • 🎯

      SparkSenior

      Launch / Product Marketing Manager

    • Partnerships Manager Empty desk

      Influencer / Affiliate Manager

      Mostly relationship work; the discovery half is automatable, the negotiation is not.

  • Mobile Growth

    Wins installs on the App Store and Play Store.

    • 🚀

      OrbitLead

      ASO Specialist

  • Revenue

    Finds the customers and opens the conversation.

    • 🎣

      ScoutLead

      Lead Researcher / SDR

    • 🤝

      PitchSenior

      Sales Development Rep

    • 📞

      RingSpecialist

      Telecalling Executive

    • Paid Ads Manager Empty desk

      SEM / PPC / Paid Social Manager

      Needs Google Ads API Basic Access and Meta App Review before it can spend a rupee.

  • Lifecycle & Retention

    Turns visitors into signups and signups into repeat customers.

    • 🔁

      LoopLead

      CRM / Lifecycle Marketing Manager

    • Conversion Optimizer Empty desk

      CRO Specialist

      Needs an experiment framework on the customer's site, which most cannot install yet.

  • Analytics

    Measures everything and tells you what it means.

    • 📊

      LedgerLead

      Marketing Analyst

  • Corporate

    Investor-facing work: materials, matching and updates.

    • 🏦

      VaultLead

      Fundraising Advisor

The desks we have not filled yet

Published on purpose. If you are comparing us with the team you would hire, you should see the gaps from us and not discover them in month three.

  • SEM / PPC / Paid Social ManagerNeeds Google Ads API Basic Access and Meta App Review before it can spend a rupee.
  • CRO SpecialistNeeds an experiment framework on the customer's site, which most cannot install yet.
  • Local SEO / GBP ManagerGoogle Business Profile API access takes a formal request and 5–15 business days.
  • Influencer / Affiliate ManagerMostly relationship work; the discovery half is automatable, the negotiation is not.
  • Localization ManagerAvailable today as multi-language content; a dedicated seat is queued.

Two seats an AI team genuinely does not need

  • Marketing OperationsThe platform is the ops layer — integrations, data hygiene and automation are built in.
  • Marketing CoordinatorThe scheduling and chasing this role exists to do simply does not arise.

Hiring these twenty people in India costs roughly ₹1.2–2 crore a year in salaries alone — considerably more in the US or UK. Rough market estimate, not a quote.

🧭

Nova

Growth Strategist · replaces a Head of Marketing

Understands your product and writes the plan.

Cadence
Once at onboarding, then monthly
Default mode
autopilot

Gates

Plan and budget shown to you before the team starts; monthly re-plan is a one-tap approval.

A human head of marketing

  • Reads everything about the product and market
  • Writes personas, positioning and a quarterly plan
  • Decides where the budget goes
  • Re-plans when results come in

🧭 Nova

  • Crawls your site and app listings, builds a knowledge base you can correct
  • Produces 3 personas, positioning and a 90-day plan in minutes
  • Allocates your monthly credit budget across the other 11 agents
  • Re-plans every month from Ledger's real numbers

Credits per outcome

  • Product deep-dive: crawl ≤ 50 pages, read app listings, knowledge base, ICP, 90-day plan200 cr
  • Monthly strategy review & budget re-allocation100 cr
📊

Ledger

Analyst & Reporter · replaces a Marketing Analyst

Tells you what's working, in plain English.

Cadence
Daily sync, weekly and monthly reports
Default mode
autopilot

Gates

Autopilot — read-only.

A human marketing analyst

  • Exports Search Console, GA4 and social numbers
  • Builds a slide deck
  • Explains what moved and why
  • Suggests what to do next

📊 Ledger

  • Daily sync of Search Console, GA4, social, video, backlinks, GEO and stores into one warehouse
  • Anomaly alerts in plain English
  • Weekly one-pager and monthly PDF you can forward
  • Feeds learnings back to Nova for the re-plan

Credits per outcome

  • Daily data sync (GSC, GA4, social, stores)free
  • Weekly 1-page report30 cr
  • Monthly report with narrative + PDF100 cr
SEO Team

Gets your product found on Google and in AI answers — the right keywords, a healthy site, articles that rank, links that build trust.

🛠️

Atlas

Technical SEO · replaces a SEO Engineer

Finds and fixes what blocks Google.

Cadence
Weekly
Default mode
approve first

Gates

Approve first by default — every change to your site lands in the approvals inbox with a diff.

A human seo engineer

  • Runs a crawler, reads Core Web Vitals reports
  • Files tickets for canonicals, schema, redirects, speed
  • Waits for a developer to ship them
  • Re-checks next quarter

🛠️ Atlas

  • Weekly robots-aware crawl, CWV from PageSpeed/CrUX, indexation, schema validation
  • Ranked issue list with the concrete fix payload for each
  • Pushes approved fixes to WordPress / your CMS and pings IndexNow
  • Re-audits weekly and closes the loop

Credits per outcome

  • Technical audit incl. CWV, schema, indexation (per 100 pages)150 cr
  • Apply one fix to CMS (meta, schema, redirect)10 cr
  • Submit URL batch to IndexNow / Bing1 cr
🔍

Iris

Keyword Researcher · replaces a SEO Analyst

Knows what your customers search for.

Cadence
Monthly research, weekly / daily rank checks
Default mode
autopilot

Gates

Autopilot — research and tracking never change your site.

A human seo analyst

  • Exports keyword lists from a paid tool
  • Sorts intent and difficulty in a spreadsheet
  • Groups into topics
  • Checks rankings when someone asks

🔍 Iris

  • Seeds from your product, competitors and Search Console; expands and clusters hundreds of keywords
  • Scores intent, difficulty and opportunity; builds the pillar/cluster map
  • Tracks rankings on a schedule, with SERP features
  • Finds competitor gaps and feeds Sage the next topics

Credits per outcome

  • Discover + score 100 keywords (volume, difficulty, intent), clustered100 cr
  • Track 1 keyword on 1 engine (per check)1 cr
✍️

Sage

Content Writer · replaces a Content Marketer

Writes articles that rank and get cited.

Cadence
Weekly (default 2 articles)
Default mode
autopilot

Gates

Autopilot by default; switch to Approve first to review every article before Echo publishes.

A human content marketer

  • Reads the top 10 results and writes a brief
  • Drafts 1,500–3,000 words, finds sources
  • Adds images, internal links, meta
  • Refreshes old posts when traffic drops

✍️ Sage

  • SERP-informed brief with entities and FAQs
  • Answer-first article with citations, tables and FAQ; readability and SEO score
  • Hero and inline images, internal links, meta and Article schema
  • Detects decaying pages and refreshes them; writes comparison and alternatives pages

Credits per outcome

  • SERP analysis + content brief (outline, entities, FAQs)25 cr
  • SEO article 1,500–2,500 words, fact-checked, images, internal links, meta, schema300 cr
  • Pillar article 3,000+ words450 cr
  • Landing / comparison / alternatives page copy250 cr
  • Refresh a decaying article150 cr
  • Press release + distribution payload250 cr
📡

Echo

Distribution Manager · replaces a Content Ops

Publishes everywhere your audience reads.

Cadence
On every publish event
Default mode
autopilot

Gates

Autopilot; inherits Sage's approval state — nothing unreviewed is published if you set Approve first.

A human content ops

  • Pastes the article into the CMS, formats it
  • Cross-posts to Medium, Dev.to, LinkedIn by hand
  • Forgets canonicals
  • Submits the URL to Google

📡 Echo

  • Publishes to WordPress, Ghost, Webflow, Shopify or a webhook
  • Syndicates with canonical to Dev.to, Hashnode, Blogger, Tumblr
  • Ready-to-paste packs for Medium, Substack, LinkedIn Articles, Quora, Indie Hackers, HN
  • Pings IndexNow on every publish

Credits per outcome

  • Publish / syndicate one item to one channel10 cr
  • Generated image (hero / OG / social)12 cr

Lumen

AI Search (GEO) Specialist · replaces a AI-Visibility Analyst

Gets you cited by ChatGPT, Perplexity and Gemini.

Cadence
Weekly
Default mode
autopilot

Gates

Autopilot for tracking; page rewrites follow Sage's approval setting.

A human ai-visibility analyst

  • Types buyer questions into ChatGPT and Perplexity
  • Notes who gets cited
  • Guesses why
  • Rewrites a page and hopes

Lumen

  • Tracks a panel of buyer prompts across ChatGPT, Perplexity, Gemini and AI Overviews
  • Share-of-voice vs. competitors and the citation gap per engine
  • Rewrites pages into answer blocks with FAQ schema; ships llms.txt and AI-crawler rules
  • Creates comparison pages LLMs like to cite; seeds mentions where they look

Credits per outcome

  • 1 prompt × 1 AI engine visibility check4 cr
  • Page rewrite for AI citation (answer blocks, FAQ schema, llms.txt)120 cr
Marketing Team

Shows up where your customers already are — social, video, email, app stores and launches.

📱

Pixel

Social Media Manager · replaces a Social Media Manager

Posts every day at the right time.

Cadence
Daily
Default mode
autopilot

Gates

Autopilot by default; Approve first shows the full post preview per platform.

A human social media manager

  • Plans a weekly calendar
  • Writes a different version for each platform
  • Makes images in a design tool
  • Posts at the right time and checks what worked

📱 Pixel

  • Weekly per-platform calendar at peak times
  • Native copy for X, LinkedIn, Instagram, Facebook, Threads, Bluesky, Telegram, Pinterest, Reddit
  • Generated images and carousels; auto-posting through official APIs
  • Syncs metrics and shifts the calendar toward what performs

Credits per outcome

  • Platform-native text post8 cr
  • Post with generated image20 cr
  • Carousel / PDF document post (up to 8 slides)40 cr
  • Comment / reply drafted & posted4 cr
💬

Chorus

Community Manager · replaces a Community Manager

Answers the people who reply to you.

Cadence
Daily
Default mode
approve first

Gates

Approve first. Positive replies can go out on autopilot; anything negative always waits for you.

A human community manager

  • Checks five apps for comments, misses most
  • Replies days later, when the moment has passed
  • Negative comments sit in public over a weekend
  • Nobody tracks what people actually complain about

💬 Chorus

  • One inbox for comments, replies, mentions and DMs across every connected platform
  • Drafts replies in your voice, in minutes rather than days
  • Anything negative, a complaint or a support question always comes to you first
  • Tracks sentiment and the themes people keep raising

Credits per outcome

    🎬

    Reel

    Video Producer · replaces a Video Editor

    Turns your product into shorts and explainers.

    Cadence
    Weekly
    Default mode
    approve first

    Gates

    Approve first by default — you preview the rendered video before it goes anywhere.

    A human video editor

    • Writes a script with a hook
    • Records voice-over, gathers footage
    • Edits, captions, exports 9:16 and 16:9
    • Uploads to each platform with titles and tags

    🎬 Reel

    • Script with hook, scenes and CTA from your content
    • AI voice-over, stock/AI visuals, FFmpeg render with burned-in captions
    • Shorts (9:16) and explainers (16:9), thumbnails
    • Uploads to YouTube / Shorts, TikTok, Reels, LinkedIn

    Credits per outcome

    • Short video ≤ 60 s (script, voice-over, visuals, captions, thumbnail)200 cr
    • Explainer 2–3 min500 cr
    • AI avatar presenter add-on300 cr
    • Upload to one video platform10 cr
    🔁

    Loop

    Lifecycle Marketer · replaces a CRM / Lifecycle Marketing Manager

    Turns signups into repeat customers.

    Cadence
    Weekly
    Default mode
    approve first

    Gates

    Approve first — nothing reaches your list until you have read it.

    A human crm / lifecycle marketing manager

    • Writes a welcome email once and never revisits it
    • Means to build a win-back campaign for two years
    • The newsletter slips whenever the week gets busy
    • Nobody knows which message actually earns anything

    🔁 Loop

    • Welcome, onboarding, activation and win-back sequences built from your product
    • The periodic newsletter, assembled from what your team actually published
    • Sends through your own mailbox, with a real unsubscribe line
    • Measures what each message is worth

    Credits per outcome

      🎯

      Spark

      Launch Manager · replaces a Launch / PR Manager

      Runs your launch like a pro.

      Cadence
      Per launch
      Default mode
      approve first

      Gates

      Approve first — you see every kit and submission before it goes out.

      A human launch / pr manager

      • Builds a launch checklist
      • Writes the Product Hunt page and first comment
      • Submits to 40 directories by hand
      • Chases press

      🎯 Spark

      • Pre-launch → launch → post-launch checklist with owners and dates
      • Product Hunt, Hacker News and Indie Hackers kits
      • 40+ directory and review-site submissions — auto where possible, one-click where CAPTCHAs
      • Press list and follow-ups with Bridge

      Credits per outcome

      • Launch plan + checklist100 cr
      • Product Hunt / HN / Indie Hackers launch kit150 cr
      • Directory / portal submission prepared or submitted10 cr
      🚀

      Orbit

      App Store Optimizer · replaces a ASO Specialist

      More installs from Play Store and App Store.

      Cadence
      Weekly sync, daily reviews
      Default mode
      approve first

      Gates

      Approve first for metadata changes and negative-review replies.

      A human aso specialist

      • Checks store rankings and ratings
      • Researches store keywords
      • Rewrites title, subtitle, description per locale
      • Replies to reviews

      🚀 Orbit

      • Syncs Play Store and App Store listings and reviews with sentiment
      • ASO keyword research within store character limits
      • Metadata proposals per locale, screenshot copy
      • Review replies — auto for positive, Approve first for negative; pushes via store APIs

      Credits per outcome

      • Store listing + review sync (per app)5 cr
      • ASO keyword research (per app)100 cr
      • Full metadata proposal per locale80 cr
      • Review reply drafted / posted5 cr
      Branding Team

      Decides how the product looks and sounds, and keeps every piece of work on-brand.

      🎨

      Muse

      Brand Manager · replaces a Brand Manager

      Keeps everything sounding like you.

      Cadence
      Monthly, plus a check on everything published
      Default mode
      autopilot

      Gates

      Autopilot. Muse reviews and advises; it never blocks the team or publishes anything itself.

      A human brand manager

      • Writes a brand book nobody reads
      • Chases the team about tone in Slack
      • Reviews copy when someone remembers to ask
      • Reports brand health once a quarter, from a survey

      🎨 Muse

      • Builds the brand book from your live site: positioning, voice with do/don't pairs, pillars, approved and forbidden phrases, palette and type
      • Checks every article, post and script against it before it ships
      • Flags drift with a score and a reason instead of blocking — voice is a judgement call
      • Reports brand health from measured data: brand search, share of voice, review and reply sentiment

      Credits per outcome

        🖌️

        Canvas

        Creative Director · replaces a Creative Director / Designer

        Makes the visuals the rest of the team needs.

        Cadence
        When a campaign or article needs assets
        Default mode
        approve first

        Gates

        Approve first — you see every asset before it is attached to anything.

        A human creative director / designer

        • Waits on a designer with a queue three weeks long
        • Ends up using a stock photo nobody likes
        • Every channel drifts to a slightly different look
        • Ad creative gets made once and never refreshed

        🖌️ Canvas

        • Campaign asset packs: OG image, social 1:1 and 9:16, blog hero, ad variants
        • Multi-slide carousels for LinkedIn and Instagram from an article
        • Everything set in your palette and typography, not generic stock
        • Refreshes the visual kit whenever the brand book changes

        Credits per outcome

          Sales & Leads Team

          Finds the companies that should be buying from you, reaches out, follows up, and books the meeting.

          🎣

          Scout

          Lead Generation · replaces a SDR / Lead Researcher

          Finds the companies that should be buying from you.

          Cadence
          Weekly discovery, daily signal checks
          Default mode
          autopilot

          Gates

          Autopilot — finding and scoring leads contacts nobody. Only Pitch sends messages.

          A human sdr / lead researcher

          • Builds a target list in a spreadsheet
          • Googles companies one by one and checks if they fit
          • Hunts for the right person and their email
          • Gives up on the list after a few weeks

          🎣 Scout

          • Turns your product into a written ideal customer profile you can correct
          • Searches the web continuously for companies matching it — directories, job boards, review sites, funding news
          • Finds the decision-maker, their title and a verified email
          • Scores every lead 0-100 with reasons, and watches for buying signals like hiring or a funding round

          Credits per outcome

          • Build / refresh your ideal customer profile80 cr
          • Find + enrich 25 companies matching your profile, decision-maker and email included60 cr
          • Enrich one lead (contact, tech, buying signals)3 cr
          🤝

          Pitch

          Sales Outreach · replaces a Sales Rep / Account Executive

          Knows who to contact, what to say, and sends the proposal.

          Cadence
          Daily
          Default mode
          approve first

          Gates

          Approve first by default. Every first-touch message and every proposal reaches your inbox before it is sent.

          A human sales rep / account executive

          • Picks names off the list each morning
          • Writes a personalised email, then forgets to follow up
          • Builds a proposal in a slide deck over two days
          • Loses track of who replied

          🤝 Pitch

          • Chooses who to contact today from lead score, buying signals and channel preference
          • Writes email and LinkedIn outreach that references something specific about their business
          • Runs the follow-up sequence on schedule and stops the moment someone replies
          • Generates a full project proposal — scope, deliverables, timeline, pricing, PDF — when a lead engages

          Credits per outcome

          • Build a multi-step outreach sequence40 cr
          • Personalized sales email sent15 cr
          • LinkedIn / DM outreach sent12 cr
          • Sales follow-up5 cr
          • Inbound reply triaged & answered10 cr
          • Project proposal: problem, scope, deliverables, timeline, pricing, PDF200 cr
          📞

          Ring

          Voice Outreach · replaces a Telesales Rep

          Calls the companies Scout found — after you say it may.

          Cadence
          Daily, inside your calling window only
          Default mode
          approve first

          Gates

          Off until you switch it on. The script needs your approval word by word, the campaign needs a country allow-list, a calling window, caps and your written acknowledgement — and every dial is re-checked against the suppression list, the lawful basis and the local time at the other end. Anything that fails is refused, not queued.

          A human telesales rep

          • Reads a script off a screen, differently every time
          • Dials down a list and loses track of who said no
          • Forgets to check the do-not-call register
          • Writes the call notes up hours later, if at all

          📞 Ring

          • Drafts the whole script — opening, qualifying questions, objections, close, voicemail — and the things it must never claim
          • Opens every call by saying it is an AI assistant, then qualifies against what you actually sell
          • Books the meeting, or hands the call to a human the moment your handoff triggers fire
          • Writes the summary, the qualification answers and the follow-up before the next call starts

          Credits per outcome

          • Build & review a call script (you approve every word before a dial)60 cr
          • Outbound call placed and summarised — charged only when someone answers60 cr
          • Voicemail left15 cr
          • Post-call follow-up drafted5 cr
          • Outcome fee: meeting booked by phone150 cr
          Fundraising Team

          Gets you investor-ready and finds the investors whose thesis matches your stage.

          🏦

          Vault

          Fundraising · replaces a Fundraising Advisor

          Gets you investor-ready and finds the right investors.

          Cadence
          Weekly while raising
          Default mode
          approve first

          Gates

          Approve first, always. Nothing investor-facing is sent without you. SEOIoT prepares materials — it is not financial advice and never offers securities.

          A human fundraising advisor

          • Spends weeks building a deck and a one-pager
          • Scrapes investor lists of unknown quality
          • Sends the same cold email to 200 funds
          • Stops sending investor updates by month three

          🏦 Vault

          • Builds an investor-ready one-pager and metrics from your actual traction and our own analytics
          • Drafts a slide-by-slide deck outline and a data-room checklist
          • Finds investors whose stated thesis matches your stage, sector, geography and cheque size, and scores the fit with reasons
          • Drafts each approach individually, maps warm-intro paths, and writes your monthly investor update

          Credits per outcome

          • Investor-ready profile & one-pager from your real traction250 cr
          • Pitch-deck outline, slide by slide200 cr
          • Find 25 investors matching your stage, sector and geography80 cr
          • Score one investor against your thesis fit4 cr
          • Personalized investor approach drafted & sent25 cr
          • Accelerator / grant application prepared120 cr
          • Monthly investor update written & sent60 cr
          🧭🛠️🔍✍️📡📱🎬🔗🚀🎯📊🎣🤝🏦📞🎨🖌️💬🔁

          Your marketing team starts in the next five minutes.

          Brief them once. Get 1,000 free credits — enough for the deep-dive, your first audit, keyword map, first article and a week of social. No credit card.